1) We receive NO grants or government funding Naturedigger has developed free, scientific data collection, citizen science, conservation and educational apps since 2013. We are not funded by grants nor do we ask for compensation by organizations we feature in our apps who use our email reporting feature to collect data from the public. We are interested in two things (although money is nice, too): conservation and education. We work hard to spread the word about issues we are facing in our natural world and do it for free. Everyone is asking for funding these days. Everyone.We all need financial support if we want to continue the conservation work we do day after day, year after year. This is why public support is so important during these uncertain times.
2) Developing Naturedigger apps isn't as easy as it seems When we start laying out a new app, we don't just Google the topic then hit up Wikipedia for information and images. We start by spending countless hours researching the subject and contacting local, state and/or federal experts before heading out to different regions to find specific species or habitats, which may be thousands of miles away (hooray, we love field work!!!). We do this so we can see and understand the species in its natural habitat, to learn everything we can about it while in the field, photograph it, collect data and then include it (or them) in our apps. When we return from the field, we review thousands of images to ensure the best, most representative photos are included in each app. We spend weeks creating Quick ID slides in Photoshop and Illustrator and putting photo galleries together as well as citing photos, maps and ensuring our sources are correct as well as acknowledging anyone who has assisted in developing our apps. Once we have completed the content, we make our apps easy for our users to understand and navigate, and finally, we test, test, test each app for bugs and other issues (i.e. typos, weird fonts, etc.) The process is always educational and fun, but in the end, it's work.
3) We always listen to our users Although we have our own ideas for app content we listen to YOU, our users. If you have requests we always respond and do our best to add your content or suggestions. We do get typo and grammatical suggestions/corrections from time to time and we love it! But mostly our users ask us for additional species, more info about a species or report changes/additions. Although we love to incorporate your suggestions into our apps that takes a lot of time and effort. If you went to work and didn't come home with a paycheck, you wouldn't be feeling the love!
4) Updates to keep our apps current on the App Store With every iOS and hardware update released by Apple, we have to create a new version, then update and submit each app to the App store, which takes time and a lot of testing. SO...We hope you love our apps as much as we love making them for you, and we appreciate and need your support, we really do, but above all, we hope you learn something new and are inspired to spread the word and become involved in conservation efforts locally or globally.